East Sussex Web Design have the knowledge and experience to help you choose and secure the best possible domain name for your business. We not only understand the importance of choosing the right name for your business but are also able to help you avoid some of the hazards such as copyright infringement and loosing out on alternative versions of your domain name to “cyber squatters”. A “cybersquat” is when individuals or companies buy up alternatives such as the .com when you have only bought the .co.uk. This makes it difficult for you should you decide that your business needs an upgrade! These sharks can charge extortionate rates when it comes to buying back. It’s important to remember that multinational companies often start off as small businesses so you need to factor-in the possibility of expansion.
There are many reasons other than the above scenario why it is important to consider the longevity of your domain name, however, we are there to ensure that your target market and long-term goals are taken into account from the off-set. Good solid domain names are also useful when it comes to SEO and generating online traffic, and a strong name can work wonders in Google!
So if you are starting out and putting together a business plan or considering changing your domain name to appeal to a wider or slightly different market, then give us a call on 01273 900 119 and we will be happy to help. Our FREE marketing consultation will enable us to get an overview of your long-term business plans and target market to avoid the pitfalls of bad branding.
If you purchase a .com domain name through us then we will give you the .co.uk name FREE for two years!